PORTFOLIO/01 · SAKI PRODUCTS
E-CommerceProduct DesignShopify

Saki Products — Smart kitchen, premium experience.

Premium product-page architecture and conversion-focused commerce for a US smart-kitchen appliance brand competing at the high end.

Saki Products — Smart Appliances
Client
Saki Products
Industry
Smart Appliances
Location
USA
Year
2024
Services
E-com · UX · CRO
01 / The Challenge

Premium products, undersold by their own commerce.

Saki manufactures premium smart kitchen appliances - coffee makers, egg cookers, kitchen tools - competing with Breville and Cuisinart at a higher design standard.

The existing product pages were functional but did not communicate the premium positioning or justify the price point to a discerning American consumer.

02 / The Approach

Product-first commerce. Story before sale.

We built a product-first commerce experience where each page tells a story before asking for a purchase. Hero videos, lifestyle photography callouts, comparison tables, and review integration build desire before the add-to-cart moment.

Architecture on Shopify with custom sections for maximum flexibility. The mobile checkout was streamlined for impulse-purchase behaviour common in the premium appliance category.

The new site finally gives our products the room to breathe. Customers stay on the page, read the story, and convert.

SAKI PRODUCTS, US BRAND TEAM
03 / The Result

A product page that performs like a brand campaign.

+34%
Product page conversion rate
+22%
Average order value
91/100
Mobile PageSpeed score
04 / Tech Used
Shopify
Custom Liquid
Section Architecture
PageSpeed
Klaviyo
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